Since the introduction of the CT 60 series in 2015, Tiffany has clearly planned to play a major role in the field of watches. Recently, the CT 60 series has pushed new models such as the two seasons and the annual calendar, and the East West series, which deliberately turned the screen 90 degrees, and the matching cocktails to participate in the banquet cocktail series, Tiffany's watch line gradually became clear, but everyone could not help I came up with an idea - how did this jewelry come to watch?

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In fact, people have been in the watch industry, especially in close relationship with Patek Philippe, and cooperation continues to this day. Tiffany was founded in 1837 and began selling watches in 1847. At that time, it was a dealer and helped the major brands sell watches. In 1854, he began to cooperate with Patek Philippe. In the same period, he left a lot of "double standard" watches (there were also Patek Philippe and Tiffany's logo on one watch). These watches are now the hottest items of the auction house. People who have been to the Tiffany New York flagship store will know that there is a Patek Philippe store, and in 2012, Patek Philippe specially designed the “double standard” watch for men and women to celebrate the 5th anniversary of the store. Similarly, there was a giant safe in the Patek Philippe Geneva Salon, which was retained by PP when it received Tiffany's watchmaking factory in Geneva.

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The experience of the big dealers in the past made Tiffany very familiar with the watch, and pushing the new watch was a smooth one. But after a long period of time, how to find the original status and raise awareness in the hearts of consumers is not simple. In particular, brands branded with “fashion” are involved in watchmaking, which is easy to give an impression of being unprofessional. But in fact, tradition and fashion have never been contradictory, and it is a long-term project to pay close attention to quality and reflect the advantages of design aesthetics.

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