Why Elite People Prefer Big Brands, TVC Reveals Your Secrets

A shirt that is cheap but you do n’t want to wear it a second time, and a brand shirt that is slightly more expensive but wears a slim and high-end brand. Which one do you choose?

A cost-effective tie with a common material and a common design, and a brand tie with a slightly more expensive but exquisite fabric and trendy style. Which one do you choose?

Most people may choose the former, but elites will definitely choose the latter.

Elite people, are they only looking for the luxury of luxury? Actually, if you don't understand it further, you will find that the 21st century elites pay more attention to the quality of life. All they seek is to make themselves better.

For dress, quality is also the pursuit of elites. The "Big Six Blue Blood" brand and the "Big Eight Red Blood" are the best choices for many elites.

For example, Giorgio Armani (George Armani) men's clothing, which is one of the "Big Eight Red Blood", is known as the brand that knows the "Men's Heart" best and is well received by consumers. Its colors and fabrics follow the subtlety of Italian tradition, and its design is loved by many elites.

Picture: Giorgio Armani men's clothing

But in addition to being obsessed with its design, the elite are more of its fabric. We all know that the fabric is the basis of clothing. Armani chooses the prestigious Italian top-level fabric CANCLINI. All raw yarns are made of long-fiber top-grade Egyptian cotton, which has better wrinkle resistance and wear resistance. Very rich quality. This sense of quality can often help consumers switch between different occasions and maintain calmness and confidence.

For elites, design is the first step to attract their attention, but fabric is the top priority for a clothing brand to catch their heart. It can be seen that there is no "real material", and even the gorgeous design will not help. Therefore, if the brand wants to become high-end and create high-quality and high-quality products for consumers, "fabrics" is especially critical.

Maybe many domestic consumers think that they can only buy luxury goods if they want to wear CANCLINI, but it is not. China's golf apparel brand-Biyin Lefen, this brand has already brought together high-end fabric suppliers such as Giorgio Armani, LV and Burberry.

Figure: TVC by Biyin Lefen, "Gathering the Power of the World to Make a Dress"

Over the years, it has been working with international first-line fabric suppliers CANCLINI, ITOCHU, POLARTEC, GORE-TEX to combine high-quality fabrics with international aesthetics. These fabrics are all they choose from, and they want to give consumers the best quality experience.

Figure: TVC by Biyin Lefen, "Gathering the Power of the World to Make a Dress"

ITOCHU, combining textiles and human mechanics, creates a unique “breathable” comfortable fabric based on the Asian body shape, which maximizes the sweat-absorbent and breathable performance of Bienlefin clothing, while gently maintaining warmth while reducing the effects of clothing. Bondage. When consumers play golf, they can experience a happier swing and also gain more achievements!

Figure: TVC by Biyin Lefen, "Gathering the Power of the World to Make a Dress"

POLARTEC and GORE-TEX are American high-tech fabrics. POLARTEC, as the inventor of fleece fabric, convinced consumers that a thin garment can also be very warm; GORE-TEX is widely used in aerospace, military, medical and other industries. Leuven used it to create a breathable, waterproof and windproof sports jacket.

Figure: TVC by Biyin Lefen, "Gathering the Power of the World to Make a Dress"

Many consumers are surprised when they know that international big-name fabric suppliers have also cooperated with Biylefen. This also means that Chinese brands are gradually becoming real "big country brands"! Their chairman, Mr. Xie Bingzheng, also said at the "70th Anniversary Brand Summit of New China": "It will shoulder the role of a big country brand and speak for Chinese high-quality apparel brands." This may be the best proof of action!

There are still more than ten days before 2020. Next year China will enter a "comprehensively well-off" society. Let us look forward to bringing more high-quality products to the people than Yinlefen.